Logo and visual identity for a sneaker brand

Rusty_Saffir

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  1. Rusty_Saffir says

     Hi,
     
     Here is a new Design concept.
     Let me know your views.
     
     Awaiting your response.
     
     Kind Creative Regards,
     Rusty

  2. abarboteau says :

     It looks like a super hero or something
     Letters form are not what i am looking for

  3. Rusty_Saffir says

     :-)
     Very Well Sir!
     Let's see if any thing else comes in mind, shall upload it, else you have a full army of designers at your disposal. :-)

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  1. abarboteau says :

     I am not sure about the ¨: it lookks like eyes, so weird. Arrows: not sure as well. Does not look very modern and so

  2. Rusty_Saffir says

     :-) Alright than,
     
     Let's see if something else comes in mind shall design and upload it.

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  1. Rusty_Saffir says

     Hello Sir,
     
     Here is a new design proposal.
     Let me know your views.
     
     Kind Creative Regards,
     Rusty

  2. abarboteau says :

     Hello,
     I think logo is too complex. I want someting very light, with not too many elements

  3. Rusty_Saffir says

     Hi,
     
     Have made it simple and without many elements,
     Have a sneak at the sneaker logo :-)

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  1. Rusty_Saffir says

     Here is the updated version as per your feedback.
     

  2. abarboteau says :

     Finally it does not work like this. I don't know what you think about it

  3. Rusty_Saffir says

     Well, it looks nice, just the two dots do not go with it so I had tried to give it some look.
     
     My personal favourite is with the Destortion letter M along with these arrows. And Brand is what we make it ... :-) once the product is liked by masses than even if you use just a circle as your symbol for Logo it will work just fine. :-)

  4. abarboteau says :

     I do agree. I will work with my artistic advisor about all proposals; I think destructured letters can be nice

  5. Rusty_Saffir says

     Very Well Sir,
     
     Once you have finialised and decided what you need, let me know so than I can work further and provide you with presentations of the designs accordingly.

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  1. abarboteau says :

     I want to keep it simple, with no too many information to understand. As below, maybe a Ö with arrows on sides would be sufficient

  2. Rusty_Saffir says

     sure just a moment shall upload it for your visualisation

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  1. Rusty_Saffir says

     Hello Sir,
     
     Here is the Developed concept with the Ö monogram with a look of an determined owl. Also have develope the look of the arrows providing them the feel of tire sole along with the motion and recycle concept.
     Also have provided a kind of mood board for the monogram developed.
     
     Awaiting your response and feedback,
     
     Kind Creative Regards,
     Rusty

  2. abarboteau says :

     Well Rusty, I have to admit that I do not see the link between owl and sneakers. However, I think the idea of Ö with arrows on sides may be interesting as a logo. Maybe there is something to do with it

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  1. abarboteau says :

     I like the idea to have letters "destructured" as your proposal. On the other hand M letters to be used as monogram is maby not the strongest (compare to ö). I think also that arrow is a bit too simple

  2. Rusty_Saffir says

     Very Well,
     What do you think about the concept of Mobius strip to be used as monogram. how would like that concept. Like the infinity symbol

  3. abarboteau says :

     I am not sure mobius strip can be used as monogram. I want link with recycling to be very light in this brand. This is the case with arrow you used. But then, maybe you can find a solution using möbius strip as monogram. As I want something strong and differential for monogram I was thinking of using letter Ö that is uncommon

  4. Rusty_Saffir says

     So shall work on your concept of letter Ö as a monogram. what about the destructure style shall I keep it or want something else. And one more thing, I would like to say, I really appreciate that you are communicating about what and how you need. It really helps us design accordingly.

  5. abarboteau says :

     Of course I want to communicate. I would like to do more to give more and more guidelines but I think that designers have great ideas when they are free.
     Letter Ö as monogram can be strong, this is my thought. But it may also be too "round" to be used with arrow. Do as you think is the best.
     On my side I think arrow concept very interesting; on other hand arrow style is too simple
     I like destructured style of letters; I will show it to my artistic advisor today. I also like your 1st proposal of letters (round, pop art style, 70's)

  6. Rusty_Saffir says

     Very Well Sir,
     
     Shall work on the concept and present you with new designs as soon as they are created.
     Have a Good Day
     Kind Creative Regards,
     Rusty

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  1. abarboteau says :

     I like the idea to have letters "destructured" as your proposal. On the other hand M letters to be used as monogram is maby not the strongest (compare to ö). I think also that arrow is a bit too simple

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  1. abarboteau says :

     Typo sympa dans le côté nouveauté, qu'on ne voit pas souvent.
     En revanche l'ensemble typo+logo fait très typé marque d'enfant, tout en rondeur, et dessin d'un visage dans le logo
     L'idée de la flèche qui tourne est un bon lien pas trop lourd avec le recyclage

  2. Rusty_Saffir says

     Shall improve on and come up with something interesting :-)

  3. Rusty_Saffir says

     Doit améliorer et arriver à quelque chose :-) intéressant

  4. abarboteau says :

     Looks like a bit for a child brand, especially the logo
     letters form is interesting, as well as arrow showing an idea of recycling

  5. Rusty_Saffir says

     had a concept of letter M developed twisted overall, like we do for plastic bottles before throwing them. shall present it to you

  6. abarboteau says :

     why not

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