Name Brand for a street food

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Start date: 08-04-2021

Ending date: 24-04-2021

Total budget: € 249.00
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Mard Design

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

For a new concept of street food, we are looking for the name of our future restaurant.

Our concept revolves around an emblematic dish of Asian cuisine: chicken rice. Particularly known in Singapore (Singapore Chicken rice) or Hainan in China (Hainanese chicken rice), the dish consists mainly of a piece of chicken cooked in broth (chef's special recipe and top secret) and rice.

The name must be fun, easy to remember, French or Anglo-Saxon sounding.
Our values: authenticity, fresh products, chef's cuisine, accessibility, ease.

Company description

Target group

Colors, favourites and other requirements

Designer: Color Moon Color Moon
nom_entreprise-color-moon-RxnGyeTQ

Color MoonColor Moon

1 - L'idée est de faire un jeu homophone avec "Chicken Rice", on pourrait alors supposer que le chef se ferait appeler Ken Rice. Osé mais entêtant.

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2 - Similaire au premier mais sans le concept de Ken Rice.

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3 - Cette proposition permet de faire de la rue utilisé par votre street food, votre rue : elle devient la Chicken Street. Urbain et entêtant, il s'adresse à tous dans une approche cosmopolite Le "Au" est optionnel.

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4 - On se centre sur la cuisine du chef, et uniquement pour proposer une vrai expérience gustative et chaleureuse.

tonylectonylec

Marrant, mais il se trouver que Ken Rice est un (vrai) joueur de football américain :(

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