It all started with an idea...

Needs

We are looking for a young, trendy, catchy and modern name for the rental of vacation appartments at the Belgium coast and French Côte d’Azur. It should be accessible in both the Dutch and French language. We would love to use a letterlogo or image logo with elements that can be used on their own.

What do we aim for?
At the moment the clear link with the Trade Union car scare potential customers so with the new name and branding we want to assure that our rental offer is getting more attractive and appeals to a general public. This way we aim to rise the occupancy for both members and non-members.

What feeling do we want to leave with our customers?
A vacation without any worries, relaxation, getting positive energy, togheterness

Keywords of the rentals: sense of family/home, quietness, comfort, contemporary, affordable, safe
Keywords of the environment: top locations, energetic seaside cities, one with nature, cosy

Company description

Who are we?
The Liberal Trade Union rent vacation appartments for social tourism, to members and non-members. At the moment we are equipping these appartments with digital locks for keyless entry. We will also implement a modern reservatoion sytem so we want to boost the occupation with a new design language and website. You can visit our current website through vakantiehuizen.aclvb.be. The new name should be a self-sustaining brand who has no ties to the Trade Union. All communication in the future will happen with the new brand name (website, mail, social media, …)

What rentals do we have to offer?
Our total offer contains about 150 appartments for 4, 6 or 8 persons. These are located at popular seaside cities at the Belgium coast or the French Côte d'Azur. All these appartments are fully equipped with a kitchette, living space, bathroom, bedroom(s) and a terrace or balcony. Most of them have also a parking space.

Target group

Colors, favourites and other requirements

What do we expect?
A name (can be in the logo)
Wat verwachten we?
Logo in vector, deliverd in .ai format
Transfer of intellectual property

Domainname .be has to be available, .nl, .com and .fr is desirable