Logo for a new concept launched by the brand Atlas For Men.

Start date: 18-05-2015

Ending date: 16-06-2015

Total budget: € 479.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


Atlas For Men is launching its new concept named "Ventes Festives" and want to have a logo dedicated to it.
The aim is to associate the new concept and logo of the "Ventes Festives" to the environment of the brand and maybe to integrate the existing logo to become "Ventes Festives by Atlas For Men"
What's the concept of "Ventes Festives"?
Every month Atlas For Men (AFM) will propose to its customers a selection of product on a short time like you can find it in private sales. The products of this selection will be products that the customers can't usually find on our website but that stays in the "outdoor" spirit of the brand (like a market place).
Every month will have a new theme, as an example in May AFM will push a selection of 3 barbecues and planchas.

Company description



Atlas For Men is a brand that is sold with success in 8 countries in Europe (France, Germany, Netherlands, belgium etc.).
The brand is making clothes et accessories "Outdoor" for the people in love with the nature and the comfortable clothing on low price.
Leader on the market of the remote sales, AFM also became a major actor of the internet with its website www.atlasformen.com/

Target group


Atlas For Men is for men who have a lifestyle cloth to nature et outdoor activities.
Our target is mainly male (60%) and senior (45/65 years old).
Our products are often in a promotion, we propose very attractive prices and our average basket is around 50€.

Colors, favourites and other requirements


Designer: SouriStudio SouriStudio
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SouriStudioSouriStudio

Version améliorée!!

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SouriStudioSouriStudio

Voici la version plus sobre. J'ai aussi fais une petite modif au niveau des montagnes pour centrer le regard. Au niveau des couleurs je suis restée sur les tons du logo officiel..
Je reste à l' écoute de vos suggestions!
Bien Cordialement,
Andréa.

SouriStudioSouriStudio

Et le mieux serai d'incruster directement le "Atlas for Men" sans son cadre

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SouriStudioSouriStudio

Voici le logo version couleur, plus travaillé et plus raffiné.. J'espère être sur la bonne voie !:)
(Les couleurs sont bien sur modifiables)

atlasformenatlasformen

Cette version est intéressante mais il y a trop de couleurs différentes.
il faudrait rester un tout petit peu plus sobre.
Merci

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SouriStudioSouriStudio

Bonsoir, j'ai retravaillé le deuxième logo comme vous le souhaitiez. J'ai appliqué une texture bois mais cela est bien sur modifiable. Qu'en pensez vous?

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SouriStudioSouriStudio

Variante de la première version

atlasformenatlasformen

Ce format est intéressant aussi !

atlasformenatlasformen

Pourriez-vous retravailler ce logo ? Au niveau des montagnes surtout...
merci ! :)

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SouriStudioSouriStudio

Bonjour, Voici ma première proposition pour le logo Atlas Ventes Festives. Je reste à l'écoute de vos suggestions.
Bien Cordialement,
Andréa.

atlasformenatlasformen

Bonjour,

Le format est bien ainsi que la disposition des informations.
En revanche cela manque un petit peu de finesse. Il faudrait pousser un petit peu plus loin en particulier le contour du logo et les montagnes au-dessus. D'ailleurs rien ne vous oblige à mettre des montagnes...

Merci.

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