Logo for a new concept launched by the brand Atlas For Men.

Start date: 18-05-2015

Ending date: 16-06-2015

Total budget: € 479.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


Atlas For Men is launching its new concept named "Ventes Festives" and want to have a logo dedicated to it.
The aim is to associate the new concept and logo of the "Ventes Festives" to the environment of the brand and maybe to integrate the existing logo to become "Ventes Festives by Atlas For Men"
What's the concept of "Ventes Festives"?
Every month Atlas For Men (AFM) will propose to its customers a selection of product on a short time like you can find it in private sales. The products of this selection will be products that the customers can't usually find on our website but that stays in the "outdoor" spirit of the brand (like a market place).
Every month will have a new theme, as an example in May AFM will push a selection of 3 barbecues and planchas.

Company description



Atlas For Men is a brand that is sold with success in 8 countries in Europe (France, Germany, Netherlands, belgium etc.).
The brand is making clothes et accessories "Outdoor" for the people in love with the nature and the comfortable clothing on low price.
Leader on the market of the remote sales, AFM also became a major actor of the internet with its website www.atlasformen.com/

Target group


Atlas For Men is for men who have a lifestyle cloth to nature et outdoor activities.
Our target is mainly male (60%) and senior (45/65 years old).
Our products are often in a promotion, we propose very attractive prices and our average basket is around 50€.

Colors, favourites and other requirements


Designer: odriography odriography
design_logo-odriography-CHB9Zo5g

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atlasformenatlasformen

Peux-tu me le mettre en meilleure qualité pour que je puisse l'imprimer stp?
merci beaucoup

odriographyodriography

l'image est sur votre boite mail

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design_logo-odriography-V0uZGOpM

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atlasformenatlasformen

Ok c'est presque ça :)
Est-ce que tu peux essayer de mettre le logo au bout de la banderole au niveau du jaune?

odriographyodriography

pas de soucis

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odriographyodriography

j’espère répondre à vos envies

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atlasformenatlasformen

Ce n'est toujours pas vraiment parfait pour le placement du "By Atlas For Men".
Pourriez-vous également essayer de décliner le reste du logo tout en restant sur la même idée?

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atlasformenatlasformen

Ce logo est intéressant. Mes couleurs apportent le côté "festif" que nous souhaitons apporter au logo.
En revanche le logo pourrait être intégré autrement. Peut-être pourriez-vous intégrer seulement une petite annotation "by atlas for men" sans utiliser le logo ou au moins enlever le fond...

Si vous pouviez nous proposer des nouvelles versions de cette piste stp?

Merci beaucoup pour votre participation :)

odriographyodriography

pas de souci je reviens avec un nouveau visuel

CreatorCreator

Very nice! Tres jolie!

atlasformenatlasformen

Après réflexion nous préférons cette option avec le vrai logo AFM.
Par contre on voudrait essayer de faire en sorte que le ruban passe à travers le logo pour remonter derrière... (Dis-moi si ce n'est pas clair).
Est-ce que tu pourrait ajouter un petit côté festif, par exemple un petit feu d'artifice à la place du point du "i". Les propositions plus festives que as faites sont un peut trop chargées...
Merci beaucoup pour ta participation!

odriographyodriography

tres clair je reviens avec un autre visuel. cordialement

atlasformenatlasformen

Alors l'idée était vraiment de partir sur celui-ci avec le ruban simple en bas qui ne remonte pas sur les lettres.
Et de faire passer le ruban à travers le logo Atlas For Men pour faire comme si le logo était attaché au ruban du dessous. Vois-tu ce que je veux dire?
Pour le petit feu au dessus du "i" peux-tu me faire d'autre propositions? :)
Merci beaucoup pour ta réactivité.

atlasformenatlasformen

Ah et aussi on voudrait conserver l'ombre en dessous du logo !

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