10th anniversary of a global network of local and regional authorities

Start date: 18-11-2013

Ending date: 27-11-2013

Total budget: € 299.00
Latest design
Book cover
sjaak

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


We are looking for a logo that symbolizes the first ten years of our organization - an international network representing local and regional authorities on the global scene. The logo will be used throughout 2014 for our publications, correspondence and on our website. The logo can use or corporate colours but also be original and celebratory in terms of design.

The logo should reflect this new stage for the organization and represent achievement, progress, evolution and continuation. They logo can also contain the number 10. Using the date - 2004-2014 - is also possible.

We need to be both stand alone and usable with the a short slogan:
100 years of action, 10 years of unity

Company description


United Cities and Local Governments (UCLG) represents and defends the interests of local governments on the world stage, regardless of the size of the communities they serve. Headquartered in Barcelona, the organisation’s stated mission is: To be the united voice and world advocate of democratic local self-government, promoting its values, objectives and interests, through cooperation between local governments, and within the wider international community. - See more at: www.uclg.org

Target group


Our members

Colors, favourites and other requirements


See PDF although we are flexible: orange, grey, green and red are all colours we use.

Designer: mot mot
logo-mot-AR0UIcK0

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motmot

The effect when the logo would be combined: it shows how the 'arms' of the human figures form circles (network)

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logo-mot-9oglUjtw

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motmot

My new proposal.
Here the idea of a network is visualized by the stylized ‘human figures holding out their arms ’ in each curved square. They’re like veins of a leaf, making the logo also look a bit like a flower (growth, celebration!)

The logo can either be used ‘stand alone’ and in combination with the text, in black and white or using color. Feedback is welcome, let me know if you have further suggestions for improvement.

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logo-mot-RuLwEP2G

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logo-mot-RI2DQWeG

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motmot

Dear United Cities, as you can see, I've been aiming for 'simple and clear' to be the main qualities of this design, since this makes for the strongest and best recognisable logo. I'm looking forward to receive your feedback, best regards, mot

United CitiesUnited Cities

Hi Dit, again I like this logo a lot, I would maybe take out the arrows to avoid the idea of 'going round in circles' but good use of colours and our curved squares

motmot

Hmm, that was not the impression I was hoping to achieve… Rather that the arrows would create a network between the curved squares, and an overall idea of ‘connecting to each other’, ‘ongoing development’, etc

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