It all started with an idea...

To this proposal, I used a imagotype to strengthen the brand, in this case I used a triangle that is related with the letter "A" (first letter of the brand) and the same time the triangle represents a launch pad indicating the freedom they have ls people when traveling.

As for the colors I chose two shades of blue.
The first color (turquoise) is a color that is found naturally in tropical beaches , typically associated directly with travel. Overall it is a color with certain heavenly associations. This color is very suitable for tourism-related brands.

The second color (bright blue) is related to the confidence generated by the company for its good service, and also what are looking a person to travel. Blue is a quiet color that conveys security, firmness, strength, temperance. It evokes the sea calm, the sky, the more upright and stable part of our being.


I'd like know your feedback, if is neccesary a change, I do it gladdy.


Greetings.