Create a visual identity for the brand "SoREHDE"

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Start date: 17-12-2012

Ending date: 04-01-2013

Total budget: € 399.00
Latest design
Book cover
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

a serious, comforting side, contained yet warm, something suggesting flourishing.
We belong to the traditionnal business world yet we specialize on ways and means - practical and theoretical- to bring about greater overall performance, through human flourishing, resilliency and creativity.
We favor the idea that the Logo could be based on the company's name but welcome any creative and innovative idea.

Company description

SoREHDE: Société de Recherche pour l'Épanouissement des Hommes et le Développement des Entreprises (Research on Human and Business Flourishing Society)

Research on management and flourishing at work

Consulting, Training and Audit on Developing Management and Leadership Skills as well as psychosocial functioning (industrial relation, psychosocial risks, well-being at work...).

Vocationnal training for individuals or corporations.

Target group

Medium sized companies without a full-time HR director.
Large size companies.
Manager, consultants and Helping professional.
Any open-mided active professional.

Colors, favourites and other requirements

Designer: jazy jazy
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jazyjazy

Voici 8 déclinaisons. C'est bien ce que vous vouliez?

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sorehdesorehde

L'aspect humain ressort mieux sur cette proposition. Par contre, nous pensons que le gris convient davantage que le bleu pour le visage.
Nous avons également apprécié l'arc de cercle orange de la proposition suivante et souhaitons le transposer dans celle ci mais sans savoir quel arc de cercle conviendrait le mieux à cela. Pouvez vous nous soumettre une version de chaque?
Concernant les carrés à l'interieur, nous avons préféré ceux de la 1ère version (bleus, verts et gris).
Quant au texte, la 1ère proposition est celle qui a retenu notre attention, et nous aimerions la voir en vert ou en orange avec les nouvelles propositions.

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sorehdesorehde

As a whole, we like how you managed to put together a human feeling, dynamism and structure in the logo.
As for the drawing, we feel it to have too many arc of a circle while the human face is not enough visible. Maybe filling the first white arc of a circle could accentuate the face.
As for the colors, it feels a bit bland. We'd like to see brighter colors.
We'd like to see the logo in black&white; too.

jazyjazy

O.K, je vais voir ce que je peux faire.
En attendant voici un autre concept.
Pour les couleurs, j'ai pensé que le gris (matière grise) plus une autre couleur (par ex. le bleu) iraient mieux au regard du statut de l'entreprise, néanmoins cette dernière variante utilise d'autres couleurs souhaitées.

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