Creation of a Logo for a french theater compagny
Contest details:
- Contest holder: Anna Deleuil
- Category: Logo design
- Total budget: € 100.00
- Start date : 15-04-2019 18:49
- Ending date : 29-04-2019 00:00
- Status : Ended
- Relevant files: None
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Available languages:
- Number of designs: 118
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Response rate:
low high
Needs:
I’m creating a theater company; thus I have a very small budget but truly need a logo.
The company
My company’s called “La Nuit Noire” (so literally “The Black Night”, or “The Dark Night”). The plays consist of contemporary theater (without being too abstract) and deal with themes like marginality, insomnia, substance addiction, anger and how dark a party can get. The aesthetic goes from raw to dreamlike. Although the plays take place in a contemporary world, they always are more or less inspired by dark versions of fairytales (Peter Pan, Alice in Wonderland, Pinocchio, The Little Red Riding Hood).
The logo
I’m thinking of an animal, which could represent or be an allegory of night; especially a wolf or a cat. However, I would like to avoid the cliched wolf howling at the moon or cat on top of a roof at night, because they could make the company look too cute, which I would like to avoid. The animal can have a physical flaw as if it was injured: be too skinny, have a torn ear, a scar or something similar. Concerning its expression, it can have an air of defiance or look like it’s containing its anger without looking too aggressive. It should look threatening though.
The animal can be seen from behind, the front, the side, sitting, shown entirely or partially obscured (in the latter case, I’d like to be able to see or infer the beginning of its neck).
Other ideas
Thinking of a wolf led me to the idea of a pack of wolves in the shade, which I quite like.
The animal’s eye or eyes can be one or two moon(s) (probably full ones) to create a weird effect, just like one of the files I’m adding to this post.
The animal can be anthropomorphic (but shouldn’t look childish or like it belongs to a character from fashion commercials). For example, it can wear a sweater/hoodie, smoke a cigarette etc. It shouldn’t look too fashionable: no suit or cocky expression.
The colors
Considering the company’s name, I think I need the logo to be quite dark. I think I want to avoid very clean styles (for example, a drawing of a wolf with thin black lines with a white background) so that it doesn’t look like a brand logo. However, I like the sketch aesthetic, the use of black and white and of strong contrasts. For example, I like Frank Miller’s aesthetic in Sin City.
I am open to other suggestions: especially concerning the use of blue. The atmosphere can also be dreamlike or psychedelic but not too sweet or poetic.
ATTENTION
Since the company is from Lyon, France, I want to avoid it looking too similar to the local rugby team logo (the LOU).
Thank you for reading my post. I know it’s a long one but I wanted to mention as many ideas as possible.
Have a nice one
Company description:
Target group:
Colors, favourites and other requirements
kolem
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Anna Deleuil says :
Bonjour,
J'aime bien ce chat aussi, je pense qu'il gagnerait a être sur un fond coloré comme les précédents ! Merci pour vos nombreuses propositions quoiqu'il en soit ! :) -
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No comments
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Anna Deleuil says :
Même retour que les deux précédents mais l'éclairage est très sympa et même si j'aime bien le cadre des autres, le côté ramassé de celui là marche bien !
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Anna Deleuil says :
Même retour que pour celui d'en dessous, en terme de couleur je ne saurai pas dire lequel je prefère, j'aime bien l'idée qu'il y ait du bleu mais les deux fonctionnent bien !
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Anna Deleuil says :
Ce chat fonctionne bien aussi même si je crois que j'ai une préférence pour ceux que vous avez fait dont les formes sont un peu moins précises ou l'expression, j'aime beaucoup la couleur qui coule du cadre !
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Anna Deleuil says :
J'aime beaucoup le chat sur celui là on pourrait peut être voir dépasser une patte, le cadre un peu irrégulier et donc le titre sort est une très bonne idée je crois que je ne l'avais pas encore précisé
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Dandy Lion Designs says
Love it.
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Anna Deleuil says :
Oh le mix des deux rend bien ! Je crois que je garde vraiment un faible pour l'autre petit chat mais celui là est assez interessant pour l'instant je crois que je n'ai rien a redire dessus :)
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kolem says
Merci Dandy ;)
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Anna Deleuil says :
Celui là aussi est bien ! Je pense qu'on peut peut etre deviner le début d'une oreille ou d'un museau mais il est assez sympa aussi ! Merci pour toutes ces propositions :D
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Anna Deleuil says :
Super ! Merci beaucoup pour ces changements :)
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Anna Deleuil says :
J'aime beaucoup !
Mon équipe pense que le titre peut être un peu plus resserré ou prendre un peu moins de place (verticalement) et que la queue du chat pourrait ne pas toucher le bord du cadre mais il est vraiment très bien merci ! :) -
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Anna Deleuil says :
Celui là est très cool aussi ! La tache blanche pourrait grignoter un peu plus d'espace vers le "noir" je pense mais c'est de l'ordre du détail !
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Anna Deleuil says :
Bonjour, comme je l'ai dis dans la description mon équipe et moi voudrions éviter le symbole du loup qui hurle à la lune. Bien que celui ci soit assez réussit et peu cliché je ne pense pas que ce motif puisse convenir. Je suis désolée et merci pour ce travail. :)
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