Design a fresh and dynamic logo for the "The New Now"

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Start date: 24-06-2017

Ending date: 01-07-2017

Total budget: € 479.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

Design a logo for my new company "The New Now". Key target-group are companies (B2C and B2B) who are looking to innovate. The logo should have a modern, fresh and dynamic look & feel. As if you make a journey and bring the future to Now. Movement and speed are important, but also straight and modern. The logo will be the eye catcher for all communication and is the basis for the overall "company-style"

Company description

The New Now can be seen as a combination between McKinsey and a startup-accelerator. The New Now advices and supports companies in realizing new innovations and new business-models to ensure succes in the future.

Target group

The target "larger" companies / corporates who need to innovate. Companies in various industry retail, finance, commercie, digital, etc. Key here is that (new) technology has direct impact on the company, which create new opportunities to transform the company into a new era.

Colors, favourites and other requirements

"New" stands for the future, responsible society and technology
"Now" stands for results and creation, make and realize

The New Now has to be "authentic", "human", "professional" and "trustful", not "cold", "sporty"or "popular"..

With a preference for natural colors, but on the other hand strong enough in color that it makes impact in it's communication

Designer: Art32 Art32
logo-art32-OPpAL04m

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logo-art32-5FxlOnwW

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logo-art32-Vwa16e8G

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The New NowThe New Now

Vind de kleuren combi mooi, de bolletjes in de cirkel geven mooi beweging en groei aan maar vind het nog niet echt impact maken en uniek genoeg. Ik ben bang dat dit niet bij mensen blijft hangen

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