Design a logo for a start-up against food wasting !

Start date: 20-01-2014

Ending date: 05-02-2014

Total budget: € 199.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


Panier Futé is start-up fighting against food wasting. We revalue insold food coming from supermarkets. We are looking for a logo which will reflect our eco responsability approach and should also communicate to customers how they will be saving money and saving the planet at the same time by using our services.
Our company name "Panier futé" stands for "smart basket" or "smart cart".

We would like to use the Logo for all our communication.

Cf attached file for a french version of our scope.

Thanks

Company description


Target group


Our target groups are essentially the households wishing to save money, students with few ressources and people who are interesting in saving the planet.

Cf attached file for a french version of our scope.

Colors, favourites and other requirements


We were thinking about green and blue as colors,a basket image should also be insered somewhere... but we are opened to any suggestions.

Cf attached file for a french version of our scope.

Designer: Ailin Ailin
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AilinAilin

I changed a few details.

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raodathraodath

I prefer this last font.
Thanks

AilinAilin

^__^

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raodathraodath

not fan of the font sorry

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raodathraodath

I like these designs.
Regarding the font i think there still some improvements here. I'm not really fan of this one.
I'm also looking for a leaf on the e in Futé.
Thanks Ailin and that's a good job.

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raodathraodath

Thanks Ailin but it reminds me a garbage and that's not the image we want to send.

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raodathraodath

Thanks Ailin but it reminds me a garbage and that's not the image we want to send.

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raodathraodath

Ok this one reminds me a shopping bag you use to shop in a market. That's a good point.
I'm still fan of the castel color of your design. It sends a positive image.
Regarding the foodstuffs can it be more precisly designed?
I think you should remove the bootle, i think that's what sending the picnic image. Maybe replace it by a milk, and add tomatoes.
I still cannot guess what is the yellow food beside the carrot. That's why i think a more precise design is required for the foodstuffs.

Thanks

raodathraodath

PS: the font of "Panier Futé" should be less bold and more baroque like the one mikidejanovic is using. The leaf on the futé is not distinctive enough for example.
Thanks Ailin

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raodathraodath

Good job on this one.
Is it the meat in yellow? If yes, it is not easy to guess. I like the global message in this design.

raodathraodath

I really like this design but i'm not really sure it's sending the good message.
I feel like it's a picnic basket, not a basket you use for groceries. But it's really a cool design.

AilinAilin

Thank you for your message, it is very encouraging !

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raodathraodath

Thanks Ailin. I think the fox is too much in this one.

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raodathraodath

Thanks Ailin for your submission.
We like the fact that the basket is included. But can you put some foodstuff inside like vegetables, meat, bread and yogourt.And cand you imagine something to convert the food wasting message.
Thanks

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