Logo for Measurement System: M-iQ Intelligent Measurements

GET A DESIGN

Start date: 19-10-2015

Ending date: 15-11-2015

Total budget: € 329.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

We are looking for a logo to use with our measurement system M-iQ (strapline: Intelligent Measurements), which we use to perform all sorts of measurements in the rolling stock industry. The M stands for measurements/monitoring, iQ stands for intelligence. We perform measurements in an intelligent way (minimise cost and maximise result). We perform complex measurements where deep knowledge of trains is required. The measurement system is modulair (flexible!) and can be used for a broad range of measurements.

Company description

Ricardo Rail is an internationally operating company in (amongst others) the rolling stock branche. We offer, amongst others, technical advice and engineering services. Our key values are respect, integrity, creativity& innovation and passion. To enable some of our advices services we also perform measurements on trains, trams and metro's. To perform these measurements we have developed our own measurement system: M-iQ. For more information: www.ricardo.com & rail.ricardo.com.

Target group

The logo should appeal to our customers: (technical) staff of international, rolling stock related companies. The logo should also appeal to staff at management level within these organisations.

Colors, favourites and other requirements

Primary colors:
- C100 M75 Y5 K0
- C0 M0 Y0 K40
- 100% black

Other accepted colors (try to use max 1 of the colors below in addition to the primary colors):
- C0 M66 Y89 K11
- C8 M98 Y100 K1
- C45 M0 Y100 K0
- C8 M58 Y100 K1
- C5 M3 Y100 K0
- C49 M85 Y0 K0
- C0 M0 Y0 K85

Primaire typefaces:
- Myriad Pro
- Humanist BT

See also attachment "Guidelines Ricardo Sub brands.png"

Designer: passionate dreamer passionate dreamer
logo-passionate-dreamer-wMykF7Me

passionate dreamerpassionate dreamer

My design is about something that's searching. Like a google search. Formed from the letter "i" and Q. I made it simple not complex, because simplicity shows inteligence in a deeper way. However, I appeciate your feedback for me to improve my design.

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