Multy brand loyalty program

Start date: 08-06-2014

Ending date: 22-06-2014

Total budget: € 299.00
Latest design
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Joao

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


Design a clear and bright logo for a new online and mobile based loyalty program. The logo should communicate reliable and trustful long lasting relationship. We want to use the logo also to identify point to be gained by users.

Company description


A multy brand loyalty program with an innovative way to accumulate points and gain rewards (loyalty program)
MLP program aims to reach customers close to their preferred shop or brand to facilitate their buys, through geolocalization and ANPR technology (connected commerce).
MLP will give the opportunity to users to access in a comfortable way to promotions and special discounts for goods and services (private shopping).

Target group


Our partner are B2B, each customer of their own brand will have access to the program by recognizing the logo/brand.

Colors, favourites and other requirements


Designer: Angel Angel
logo-angel-IHOwTnFY

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logo-angel-0yUhxELQ

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logo-angel-unJTuSRM

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AngelAngel

sign/pointing and signal colours and again simplicity

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logo-angel-iwGg2a9o

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AngelAngel

rough one again simplicity for Quick recognizability
by the 2 colours easy to work with on different promotional purposes

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logo-angel-uGBQ4eDQ

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AngelAngel

simplicity top, colors fresh and bright, clear signal and point,
color green (you can go) pointer. by reduction the logo is still long time visual to the point that the purple box with green pointer is left but still recognizable to the user of your brand, for example app.

Along with the logo use bold font for clear payoff or other text.

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