This sans-serif font is modern, I created more white space between the letters to suggest luxury as that is what you're looking for.
I did my research about the word "chimérique" and found out that it means "chimerical, dreamy, imaginary". I created the cloudy surroundings to give it a dreamy effect and in this way I refer to the meaning of the word. I chose the light blue, because it is a very dreamy colour. You could choose to use other colours, even grey if you really want to stay with the black and white idea. What's also nice about this logo, is that when you make it smaller or bigger, the "cloudy surroundings" change a bit, this way you're logo is changeable but still very recognizable. The "clouds" keep changing, just like real clouds.
New Fresh Fashion Brand Logo
- Contest holder: RedOne22
- Category: Logo design
- Status: Ended
- Files: File 1, File 2
Start date: 23-09-2014
Ending date: 17-10-2014
It all started with an idea...
A short, interactive guide helped them discover their design style and clearly captured what they needed.
Brandsupply is a platform where creative professionals and businesses collaborate on unique projects and designs.
Clients looking for a new logo or brand identity describe what they need. Designers can then participate in the project via Brandsupply by submitting one or more designs. In the end, the client chooses the design they like best.
Costs vary depending on the type of project — from €169 for a business or project name to €539 for a complete website. The client decides how much they want to pay for the entire project.


when needed, you can also use a version without the clouds. I could send you different versions in different colours, with and without the clouds! :)
Thank you for your submission Nolwenn.
I don't really like the "clouds", it doesn't give the luxe touch I request for this contest.
And I think without the clouds, it will be too much easily perfectible.
By the way, thank you again for your work.