New logo For Fetim Retail Europe

GET A DESIGN

Start date: 27-04-2012

Ending date: 11-05-2012

Total budget: € 225.00
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It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs

The current logo of Fetim Retail Europe is very outdated. It does not fit the image of the Fetim Group. So time for a new logo. See the current Fetim Group logo at www.fetimgroup.com. For the website of Fetim Retail Europe see www.fetim-retail.nl. Check out the websites of the major brands of Fetim Retail Europe: www.duraline.eu, www.flexxfloors.com, www.dresco.nl, www.beorganised.com. The new logo of Fetim Retail Europe should match the core values: quick, easy, wow.














Company description

The Fetim Group is an international trading company specializing in design, development, marketing and sales of construction products, flooring, home decorating and sanitary ware. The Fetim Group is active in more than 40 countries. We deliver both to the professional market as to retailers.

One of the subsidiaries of the Group is the company Fetim Retail Europe. Fetim Retail Europe builds strong brands for consumers across Europe and market them both under the private labels of our customers under our own brand names. Fetim Retail Europe delivers to known lifestyle and home improvement / DIY stores in 24 countries. Our leading brands are: Duraline, Flexxfloors, Dresco Bike and B!Organised.














Target group

Management and buyers of international DIY chains, buying groups and lifestyle stores.

Colors, favourites and other requirements

- Business style
- Along the style / family of the Fetim Group

Designer: lule lule
logo-logotip-dizajn-lule-qLY3ygvQ

lulelule

What do you think of these logo versions ?

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logo-logotip-dizajn-lule-oGedrjU0

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logo-logotip-dizajn-lule-SDOMSQWO

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fetimfetim

Hi Lule, You are very active. Thank for this. Of all your logo's this one is most favourable nog. Please also take a look at the proposal of Stefit. Can you combine the 2?

lulelule

Thanks for the oppinion. What do you want me to combine, a shape or two lined company name as Stefit did ?

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logo-logotip-dizajn-lule-HovFtdIG

lulelule

What do you think of this proposal made from small letters f&r ?

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logo-logotip-dizajn-lule-wmMAOkpk

lulelule

Does it look better now ?

fetimfetim

Hi Lule, thanks for your proposal. I was enthousiastic about your logo but according to other colleagues at Fetim your logo resembles very much to one of our competitors (stretched R). So that makes this logo not suitable. I like however a graphic symbol.

lulelule

Ok, let`s try something else

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logo-logotip-dizajn-lule-u591Tuzo

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fetimfetim

Eerste was beter..

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logo-logotip-dizajn-lule-eD3y7Nvk

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fetimfetim

Hi Lule, bedankt voor je inzendingen. Ik vind het logo met de verwerkte F en R mooi maar wel een beetje vlak. Kan je daar wat diepte in brengen?

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