design logo and house style for niche consultancy start-up
Contest details:
Bronze
- Contest holder: Aute
- Category: Logo & stationery
- Total budget: € 359.00
- Start date : 13-11-2017 11:31
- Ending date : 27-11-2017 00:00
- Status : Ended
- Relevant files: None
- Available languages:
- Number of designs: 102
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Response rate:
low high
Needs:
The ambition is to grow within a few years into a network-enabler, the world-wide focal point for knowledge and insight in the area of supervision strategy.
Keywords: customised work (see attached pic, that I use for my website), broad perspective, modern, knowledgeable and reliable. I am looking to strike a balance: on the one hand, the target audience (government regulators, supervisors) is quite conservative, so I do not want to use an extremely hip or young design. On the other hand, the ambition is to add modern insights to their work, so it cannot be too boring or old fashioned either.
See for my current website: supervisionstrategy.com. Would be good to have (one of) these colours in the design.
Note: this enterprise distinguishes itself from other consultants, because it is focused solely on regulation and supervision. It distinguishes itself from other regulation and supervision consultants, because:
- it only works for regulators (serving the public interest), not for commercial (regulated) companies;
- It combines 20 years of experience in supervision practice with a broad and deep knowledge base (law, philosophy, MBA, PhD);
- it is not limited to a technical perspective, but combines many perspectives on the 'regulatory craft'.
Note 2: given the brand name, Supervision Strategy, obviously avoid the abbreviation 'SS'. :)
Many thanks for your proposal!
Company description:
Target group:
Colors, favourites and other requirements
UK
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Aute says :
I like the font, quite distinctive yet professional, but I don't think clients will recognise the logo as an eye, so the conceptual reference might be a bit lost, I suspect?
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This contest is finished. Its not possible to reply anymore.
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Description by designer UK:
I have submitted another concept with using couple of Knight in abstract way with simple clean lines hope you like it.
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Aute says :
Hi UK, I have to admit I only saw they were chess pieces after I read your text, I was wondering why the eyelids were so elaborate.. :) So, as I would prefer my clients to 'get' the logo in one glance, I am afraid this concept does not quite work. Best, Aute
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This contest is finished. Its not possible to reply anymore.
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Description by designer UK:
I have submitted one new concept please send Feedback.
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Aute says :
Hi UK, creative how you create the 3d iris. I think though that people will not spot the chess piece (and thus the strategy reference) unless they see the logo in a very large format, so I am not sure it works that well for everyday use?
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This contest is finished. Its not possible to reply anymore.
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Description by designer UK:
Thanks for your feedback, i improved chess piece hope you like it.
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Aute says :
yes, definitely an improvement in my opinion.
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This contest is finished. Its not possible to reply anymore.
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Aute says :
Hi UK, thanks for the proposal! It is a bit on the traditional side for me, I reckon. And I am not sure on-chess players would recognise this horse as a chess piece. Although I do like the clarity of the design (the white background one).
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This contest is finished. Its not possible to reply anymore.
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