It all started with an idea...

Needs

Dear reader,

This application for a refreshed logo and / or house style concerns a dental practice that has existed for many years and has now grown into a somewhat larger practice with multiple disciplines.
The intention is that the existing logo remains recognizable, but it may have a refreshment in terms of styling and typology.
The logo is now mostly black and white, but sometimes the color blue is also used. We want to continue to use these color’s for the basic logo.
The name Aemstelgroep is remains.
To make it clear to everyone that it is a dental practice, we may want to have a simple reference in the word Aemstelgroep.
The letter 'm' could be the shape of a tooth with some imagination.

Surprise us!!

We want to be able to replace the addition (dentists) in the right part of the logo, for example with DentalCare, oral hygiene or orthodontics.

That may perhaps be best expressed in the two areas under the name Aemstelgroep?
The various disciplines may also distinguish themselves in color in addition to word.

Hopefully you can pleasantly surprise us!

Company description

Target group

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Colors, favourites and other requirements

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