Wanted: logo and corporate identity for communication solution

Start date: 19-12-2017

Ending date: 04-01-2018

Total budget: € 359.00
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aepjohan

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


What are we looking for?

We need a logo and corporate identity which consists of a stationary with at least: business cards, powerpoint template, letterhead (word template). This in the following formats: Adobe (Illustrator or Photoshop), PDF, PNG, JPG, DOCX, PPTX.




Company description


We are looking for a logo and corporate identity for a new product under the name "Bee Relevant". Below you will find a description of our needs and some guidelines.

Who are we?

Bee Relevant is a solution which consists of a software product and supporting services. Together it they form a solution for companies to optimise the way they communicate with their clients and add more relevance in their messaging.

The solution is Dutch but we might want to sell it in other countries in the future, so please keep this in mind.


Who do we want to be(e)?

The productname is Bee Relevant, and this is what we would like to see in our logo and corporate identity. We add relevance to customer communications and contactpoints by automating these contactpoints and processes. Key words in this are: relevance, effectiveness, efficiency and personalisation.

Target group


Who do we target?

Our target audience consists of business 2 business organisations who are mainly active in service industries. This ranges from IT resellers to car repair shops or installation companies (electricity or such). Within these organisations our counterparts are people from departments such as: communication, marketing, sales, support. Departments that communicate with their customers on a frequent basis.

Colors, favourites and other requirements


What are our ideas for the design?

We would like to use a bee (yes the animal) in the logo, with of course the relevant colours (black and yellow). Although these colours can be quit "screamy" we would like to have a "friendly" and more relaxed use of forms and the colours.

As an addition to the bee you can use a honeycomb, or something that shows effectiveness (such as a bulls-eye and arrow). The productname should be in the logo but we would use the two separate as well.

The product is owned by Evolve Services/Evolve Mobile and you can use these logo's and identity as inspiration. There is no need for a reference to these brands however. We enclosed an overview of these brands. Please use a well known font which is clear and not to "fuzzy". Examples are Verdana or Helvetica. You could also use Evolve's typography if you like.

We also added to images (emoji's) of bee's to give you an idea of what we like.

Designer: Graphikomaniak Graphikomaniak
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GraphikomaniakGraphikomaniak

Hello

Here is the visual with a slight line around the "Bee", you're right it's better!

I also did some visuals of situation, I hope you like it ...

Good day and Merry Christmas, Mary

sharedvalueincsharedvalueinc

thank you very much, same to you!

GraphikomaniakGraphikomaniak

*** :-(

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GraphikomaniakGraphikomaniak

Here are two versions with the modified text, tell me what you prefer ...

PS: for me, the one above (BEE + small) is my favorite!

sharedvalueincsharedvalueinc

I think we like the top the best out of your designs. Can you add a thin black line around the yellow letters (Bee)? This might be good when printed or placed on a white background. We would also like to see some examples of a stationery/corporate identity for this, so if you would be so kind to develop these that would be great! Thanks

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GraphikomaniakGraphikomaniak

Hello,

Here are the changes requested, do not hesitate if you want something else ...

sharedvalueincsharedvalueinc

Thank you! maybe one more version where you position the words under each other? So BEE in yellow on top and RELEVANT below. Both right-side of the image, like in this design.

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design_logo_identite_entreprise-mlm-7mkDtqUK

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design_logo_identite_entreprise-mlm-sx6san8C

GraphikomaniakGraphikomaniak

Hello,

Here is my design for your company, I hope you like it ...

Waiting for your return, Marie (Graphikomaniak)

sharedvalueincsharedvalueinc

This one we like best of the three. Can you make a version where the Bee is on the left en bigger, with the name next to it in one line? Equal sizing of the letter and Bee in yellow relevant in black.

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