Logo and packing for a new high end tea brand (later on also other kinds of food products)

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Start date: 07-01-2018

Ending date: 31-01-2018

Total budget: € 329.00
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It all started with an idea...

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Needs

Hi,

I am up to launch a new tea brand within high quality teas (loose leafs and tea bags) and later on also other kinds of foods.

The name of the brand are “Northe”.

It should be Exclusive and High end to an affordable price.
It will primarly be sold to companies (offices), supermarkets, restaurants etc. (B-2-B), and later on direct on a webside to end customers.

All kind of teas will get their own name - like “Morning Tea”, “Christmas Tea”, Stresless Tea”, “Be pregnant Tea” etc. - please include this in the design.

- The design should look and feel like the Scandinavia mood - Cosy (Hygge), eksklusive design, dusty colours, bring in the Nature to your life and body.
- The design should be elegant and simple (supporting the name of the brand).
- The design should include something around the Nature - simple living, procect the Nature etc.
- The design should not contain real pictures, but should be graphics.
- The design should include space for decription of ingredients (90% tea leafs, 5% apple, 5% orange - etc.)
- The design should include space for decription of the product (“good to be pregnant because of....”, “Great to be relaxed beacause of...” etc.)
- The design should include space for a barcode

What do I need?
- Design of a Logo
- Design of a box for tea bags
- The box are L:20 - W: 20 - H: 20 (cm)
- Design of a bag of tea leafs
- The bag are: L:10 - W:10 - H:20 (cm

All the above is just thougts - you guys are the real experts - surprise me, and lets see where we end :-)

Kind regards,

Johnny Hejdemann
Denmark

Company description

Tea company

Target group

All tea lovers - primarly in scandinavia

Colors, favourites and other requirements

Dusty colours
Natural colours
No real pictures

I like graphic

Designer: ebotomarie ebotomarie
autre_design-akoumba-LPo75dho

No comments

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other-akoumba-1o4Ckn5s

ebotomarieebotomarie

Proposition for small transparent bags.

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other-akoumba-nOUxEFaC

ebotomarieebotomarie

Oops, sounds there was a colour conversation problem. This one should work better...

ebotomarieebotomarie

indeed

ebotomarieebotomarie

Here is a packaging proposition. I kept the main idea of last proposition and added patterns based on the logo's graphic elements. For each tea should be one different pattern, here a light yellow for the morning tea and something closer to a christmas tree atmosphere for the christmas tea.
Please give me your feedback before I work on the other teas of the line.
Good evening,
Mlak

heidemannheidemann

Hi

I really like your designs - simple and great colurs.

How do you think that the tea bags would look like

ebotomarieebotomarie

Hello again ! Thank you for this positive feedback.
Please can you give me the tea bags' sizes again ? I struggle visualizing them as the dimensions I have now evoke me of a cube.

heidemannheidemann

The er bag for loose leafs are 10x10x20.
The bag can stand on the table - like this one
https://usa.lupicia.com/resources/upload/products/thumbnail2/13338225.jpg

ebotomarieebotomarie

Ok, perfect with the example, so actually this is what I did ! It means I just have to make a clearer mockup so you can visualize it better. Will work on this tomorrow morning. Have a nice day,
Mlak

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other-akoumba-KuMfvnDE

ebotomarieebotomarie

Hi ! Thank you for the opportunity to work on this inspiring business project ! This is a first proposition, where I mainly work on a logo that is at the same time organic and minimalist. Please feel free to let me know if you need something specific in my next proposition.
All the best,
Mlak

heidemannheidemann

Thank you

I think the logo could work, but I need to see it in a context of the packing.

How would you suggest that?

ebotomarieebotomarie

Yes of course, I'm about to start the packaging adaptation. Thank you for this feedbcak, have a nice day

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