SWOTTLE Packaging Design for reusable premium water bottles
Contest details:
Gold
Needs:
Packaging Objectives:
• Generate Awareness about the SWOTTLE brand by standing out of the crowd (i.e. should differentiate itself through the packaging in a cluttered retail environment)
• Encourage Purchase of the SWOTTLE bottle
Clearly show that this is a trendy high quality product that I want to be seen with
DELIVERABLES:
(1) Packaging Design for SWOTTLE high-end reusable Water bottles
Design the packaging for our SWOTTLE high-end reusable water bottles.
The packaging shape is as portrayed in the attached pictures attached (which serve solely for illustration purposes – blank .ai file is attached):
(1a) Packaging Body: Overall packaging design that can be used for different full color bottles featuring our company logo (see below and attached as .ai file)
- The packaging design should be very premium and minimalistic
- Final data needs to be delivered as .jpg and vectorized file (.ai)
- Packaging should feature the bottle shape / outline in stylized form (artistic)
- Indication of bottle volume (500ml / 17 oz) on packaging
- Website URL should be featured on the packaging
(www.swottle.ch)
- Copy to be featured on the packaging box:
“Insulated Stainless Steel Water Bottle”
“By making SWOTTLE your trusted companion, you are
supporting our mission of reducing plastic waste across our
planet. On top of that, our bottles are BPA free and keep
drinks hot for up to 12 hours and cold for up to 24 hours. Stay
hydrated in style!”
(1b) Packaging Top Lid: The top lid of the packaging should indicate that the bottle keeps drinks hot for up to 12 hours and cold for up to 24 hours in a creative and witty manner
- dimension included in attached .ai file (top lid is the one with the
two holes)
(1c) Bottom of packaging: The bottom of the packaging should feature a round sticker (dimensions included in attached .ai file) including the following information
- the EAN code either in the shape of a mountain or with the bottle
shape integrated into the code
(see http://www.demilked.com/cool-and-creative-bar-code-
designs/ for ideas)
- “Designed with love and care for the environment in Switzerland.
Produced responsibly in China.”
- Placeholder for Color Code of the bottle underneath the EAN Code
(Can be spelled out GOLD in the design proposals)
Company description:
Target group:
Colors, favourites and other requirements
SouriStudio
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Description by designer SouriStudio:
Hello
Here's a gold version of the swottle bottle.
Hoping to meet your expectations!
Regards
Andrea -
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No comments
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Description by designer SouriStudio:
Hi
In this version the packaging is mat. The shape of the bottle will be in glossy while logos and text around the lid ion silver.
Regards -
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Description by designer SouriStudio:
Hi there
Here's a new design of the Swottle packaging and bottle. Still with the same colour scheme but that can change if you have other preferences!
looking forward to know what you think
Regards
Andrea -
This contest is finished. Its not possible to reply anymore.
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No comments
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This contest is finished. Its not possible to reply anymore.
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