Logo and corporate identity for a purpose oriented startup that focuses on organizational development

Contest details:
Bronze

  • Contest holder: YourPurpose
  • Category: Logo & stationery
  • Total budget: € 319.00
  • Start date : 30-09-2017 11:34
  • Ending date : 07-10-2017 00:00
  • Status : Ended
  • Required formats: jpg,ai,pdf
  • Relevant files: None
  • Available languages:
  • Number of designs: 87
  • Response rate:
    low high

Needs:

Design a logo and corporate identity for a startup that focuses on sustainable value development in both profit and not-for-profit organizations.
The startup name is YourPurpose. May also be written as Your Purpose (i.e. with a space).

YourPurpose is a company active in professional business services. It is a purpose oriented business, which means that its activities contribute to the interests of all stakeholders of an organization. These stakeholders are not only shareholders, but also employees, customers and suppliers and our society / environment. The business activities must have a positive impact for PEOPLE and PLANET, which ultimately results in a sustainable positive impact on the PROFIT for a company.

The look and feel of the logo and corporate identity must have a business appearance, be fierce, powerful and distinctive. Not a color palette, but a logo and house style using only one or a few colours

Tagline
We also want to include a catchy tagline in the logo. That tagline should refer to the values ​​development that YourPurpose represents. Sustainable development of the values ​​for all stakeholders of a company. The tagline must be in English and we think the word value / values ​​should be in it. We also thought of a tagline containing the word valuability. That's a non-existent word in English, but it implies perfectly what YourPurpose stands for: enable companies to develop their values.

Company description:

Target group:

Colors, favourites and other requirements

VirtualLies
  • Logo & stationery # 777431 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      Good evening Marcel,
      hope I got everything together, according to your last feedback ;)
      Have a nice weekend & kind regards, Dagmar

    2. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 776470 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      Like this?
      Kind regards, Dagmar

    2. YourPurpose says :

      5 stars! I will show this design to my business partner tomorrow and let you know. Many thanks.

    3. VirtualLies says

      You're welcome & thank you for the stars ;)

    4. YourPurpose says :

      Hi Dagmar. End of the day will be the closing of the contest and as you know, we really like your design. Could you do us a favor by showing us a few more possibilities. First: a change of the tagline (again .... ;-) ) Could you put there " Your Values . Boosted . Shared. " Second: after all, we like the font you used in the first design best. So let's go back to that one. Third: We really like the green color (Is it lemon-green?), but would also like to see the design in a combination of the colors blue and grey (and white). So change the green color for blue, e.g. the blue color that is used in the Facebook logo. Hope I am not bothering you too much ...... Thanks again

    5. VirtualLies says

      Don't worry that I might be bothered ;)) Will show you the revision this evening, because I dont have the time before to do it. In case that there's something else to change and you want to choose my design, there's still time to do that after the contest has ended ;)
      Kind regards, Dagmar

    6. VirtualLies says

      Sorry, but I dont find the link for the facebook page? Could you send it to me?

    7. YourPurpose says :

      Hi Dagmar. Sorry that my explanation was not clear enough. I did not mean to redirect you to my Facebook page. What I meant is, that I would like to see the logo and house style in the blue color that is used in the Facebook logo (or in a similar color that suits, I leave that up to you). As you have probably understood I really like your design. The final choice will be made by me, together with my business partner in the beginning of next week, so don't worry about the timing of your revisions. If you can do them in the course of this weekend, it is fine! Best regards, Marcel

    8. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 776401 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      Housestyle with image sign on the left side ;),
      kind regards, Dagmar

    2. YourPurpose says :

      It becomes better and better Dagmar! I think I prefer this font above the other one. What do you think? And I have a few more ideas and hope you can show them. First: as we are still doubting about the right tagline, could you please put "Build values from a vision" as the tagline. Second: I am curious how the logo would look like, when you put a solid green circle in the place of the planet earth image. Is it possible to show these changes?

    3. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 776187 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. YourPurpose says :

      I like the font. Difficult to choose between the two different fonts you used. Regarding the figure, I still think that the first one you sent yesterday looks the most powerful. And I think I prefer the positioning where the figure is placed at the left side of the text.

    2. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 776169 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      Same idea, different style...

    2. YourPurpose says :

      Same comment as above.

    3. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 776150 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      Sure ;)
      Kind regards

    2. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 776062 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      First housestyle design with a different visualization for the planet earth ;)
      Kind regards, Dagmar

    2. YourPurpose says :

      I like your design very much. Would the text "step up to valuability" fit as the tagline?

    3. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 776041 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      Thank you for the rating ;) Attached an alternative combination, I will show you a first layout for the housestyle and an alternative for the earth part shortly,
      best regards, Dagmar

    2. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 776031 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      Good morning,
      attached a new idea for the image sign,
      kind regards, Dagmar

    2. YourPurpose says :

      Nice! I can see people and planet in it and the logo shows progress and movement. Would you have alternatives to show the planet part? And could you show how this logo would look on stationery?

    3. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 775722 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      Maybe this color combination is better ;)
      Kind regards, Dagmar

    2. YourPurpose says :

      Definitely better. Thanks

    3. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 775706 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. Description by designer VirtualLies:

      Good morning,
      thank you for your feedback and rating. Attached a first revision in color including an idea for a slogan ( with a twinkle ;) ),
      kind regards, Dagmar | VirtualLies

    2. YourPurpose says :

      I like the tagline! The whole picture is a bit too colorful now, but certainly the whole design has been improved.

    3. This contest is finished. Its not possible to reply anymore.

  • Logo & stationery # 775418 for Logo and corporate identity for a purpose oriented startup that focuses on organizational development contest Submit complaint
    1. YourPurpose says :

      The font is nice. Do you have an explanation for the figure you chose? Or is it only a creative way to write the Y and the P? Could you make the logo in a different color setting; e.g. with green

    2. This contest is finished. Its not possible to reply anymore.

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