Logo & visual | The PLAN-R | Events & sports

Start date: 25-01-2019

Ending date: 01-02-2019

Total budget: € 250.00
WINNER
umbra

It all started with an idea...

A short, interactive guide helped them discover their design style and clearly captured what they needed.

Needs


On behalf of 'The PLAN-R' we're looking for a new logo (and if possible, with a visual to see the feeling the designer wants to transfer)

Company description


The PLAN-R is an organisation that has three main business activities:
1. The organisation of events (from out-of-the-box concepts - execute the idea).
2. The organisation of (water polo) training camps in cities like Barcelona.
3. Sales of team clothing / water polo gear.

The company has an innovative way of work and thinks big. It's acting in a world to bring the impossible ideas alive.

The PLAN-R has a different approach than other companies. It sends their quotation in a specially designed box. The customer needs to have a special feeling.

The PLAN-R is linked to the word 'planner' (planning events, plan team training camps, etc.)

Target group


The PLAN-R has its heritage in the world of events and sports.

Our target audiences are:
- Sport federations
- Sports organisations (Clubs, communities, etc.)
- Sports-related companies
- Event bureaus
- Event locations

Colors, favourites and other requirements


The PLAN-R is a strong brand that will use Sans Serif typography in headers.

Briefing logo:
The logo may be a sleek/smooth or modern design, as well as a counterpart of the typography. A touch of Barcelona is allowed, but not mandatory. Feel free and surprise.

Main colours:
Yellow (#F2DE00)
Black
White

Supporting colours:
Green (#009E8B)
Red (#E43E3E)

Allowed areas of logo design:
- Minimalistic/flat
- Semi-flat
- Corporate 3D (not too exuberant)
- Typographic (small twist allowed)
- Geometric elements
- Fine line
- Illustrations instead of a letter

Undesirable:
- Handwriting style
- Mascot / Cartoon style
- Watercolour style
- Neon style
- 90's style
- Singe image style
- Gradients

WINNER
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58 Submitted designs
27 Designers
1 Winner

With many strong entries submitted, the client faced a tough decision, but one design came out on top.

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The winning design perfectly matched the client’s wishes - delivered by a proven talent.

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